CARLSBERG'S "Probably The Best Football Parties" ranked high on the favourites charts as customers throughout its nine venues across key cities in West and East Malaysia can attest to this. Among the hip and happening World Cup-based shindigs was the mega party at The Brew House at Sunway Giza.
Some 1,000 football fans and beer lovers gathered to catch the finale of the world's most anticipated football tournament. With mugs and bottles of Carlsberg and Carlsberg Smooth Draught in hand, the crowd started pouring in well before the match at 11pm. Football trivia and quiz on the Carlsberg brand got the party started as guests scrambled to answer and win exclusive prizes from comprising Carlsberg's Football Premium Kits and gifts from Hisense, Vivo, and Mercedes Benz. A total of eight lucky winners at selected party locations during the third and final placing matches wore huge smiles, taking home official-autographed football jerseys of Thierry Henry, Neymar Jr, Cristiano Ronaldo, Andres Iniesta and Dele Alli.
Under Carlsberg's "Probably The Best Football Beer" campaign's Swipe and Win contest, 19 lucky winners won exclusive passes to bring along three friends to "Probably The Best Football Party" to watch the finals. Loud cheers, roars of hurrahs and hisses, and the sound of Carlsberg's thundersticks and whistles added to the epic party atmosphere.
"Throughout our football campaign, Carlsberg has hosted approximately 3,000 parties engaging football fans and consumers, nationwide, including Sabah and Sarawak. Coupled with attractive limited-edition football merchandise and packaging, specially for this football campaign - we hope Malaysians had 'Probably The Best Football Beer' experience with Carlsberg and Carlsberg Smooth Draught," said Carlsberg Malaysia marketing director Charles Wong.
Seen enjoying the "Best Football Beer" and having a good time with their customers and friends were owners of The Brew House Felix Yang and Roger Hew.
For information on who will take home the grand prize to watch Liverpool FC play live in the UK via Carlsberg's "Probably The Best Football Beer Game" online, stay tuned to CarlsbergMY's Facebook page. The announcement will be made end July.